I am Tong, a Product Designer

I take joy in unraveling intricate problems and seamlessly turning ideas into reality.

Drawing from 8 years of real-world experience as a product designer, I recognize that the true challenge lies not just in finding solutions, but in making thoughtful design decisions. Acknowledging that perfection is elusive, I embrace the essence of design as a delicate balance of trade-offs. In my journey, I delve into extensive research, strategic high-level planning, and meticulous consideration of diverse factors to ensure the best decisions are made.Check my works below!

Topaz Video AI

I led the redesign of TVAI, addressing user onboarding challenges, unclear workflows, and expectations for expanded functionalities. Key improvements focused on clarifying the confusing "preview" feature for new users by advocating for immediate real-time rendering, releasing a comprehensive, industry-standard timeline design instead of meaningless ticks and segmenting functionalities into three separate interfaces - Projects, Single Project Workspace, and Exports.

Flexport Booking Form

In 2017, I was responsible for redesigning the supplier booking form. The challenge of this task was understanding the needs, pain points, and behavior patterns of suppliers within the logistics industry. In other words, the form had to be simple and easy to understand for suppliers, while still capturing enough information for our internal teams to efficiently process their requests.

SAP Bulk Action

The main feature of the product I was responsible for in 2020 was batch processing, with bulk actions being a key focus of the design. Although it’s a commonly seen feature, I wanted to use this product's challenge to conduct a more scientific analysis of bulk actions and explore the most appropriate design approach

SAP Edge Cloud

From Dec 2018 to 2020, I was responsible for an application under IOT branch, which was named as SAP Edge Cloud. It saved the users' effort at service mass deployment. This process book will focus on the early stage, how I analyze the research result and define the design scope - mass deployment. Because the previous senior designer left the team, I took over this topic as the only designer. It was my first time owning a product. Thanks to the product owners and tech lead for their help in the whole progress.

SAP Activation Dialog

This article introduces the story behind a component I designed at SAP, the Activation Dialog. Although the functionality is quite simple, it brought out a lot of my thoughts on design. Additionally, it holds some typical significance, which is why I’ve included it here.